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January 22, 2020 | What's Up ABQ – For Burqenos, which neighborhood we live in is almost as important as that serious question we ask all our guests on the show. Almost. That said, so many of us know all too well the hustle and grind which defines in our minds whether we rent or own our home. But what if we had more local options? Enter Johanna Gilligan of Homewise. Homewise's efforts right here in town help make the all-important distinction between renting and owning (while still being able to afford to live). Their team is bringing real resources to the table for ordinary folks who are trying to live their best lives. I mean, hell, after talking we're interested in using their services! But it's not all real estate either. Johanna and Homewise are also actively exploring ways to revitalize historic neighborhoods, all the while finding that balance between civic facelifts and gentrification.